WHAT MOVES AND MOTIVATES US.
›SUSTAINABILITY‹
Spades are simple tools. People have been using them for thousands of years to dig the soil and plant. They are easy to use – everyone knows pretty instinctively what to do with them. Spades are simple and effective, but can they save the world?
Not exactly. Nevertheless, this spade symbolises our universal ability to take steps today to make sure the Earth remains a beautiful place for many generations to come. For example by using a spade to plant a tree. As the green lungs of our planet, trees and plants produce oxygen, absorb damaging carbon dioxide, provide a habitat for countless species of animals, give us fruit and offer a haven from the stresses of everyday life. Planting trees and preserving woodland is a way of respecting nature and ensuring that this planet offers our children and grandchildren a good quality of life. That is what sustainability is really about.
Making sustainable use of resources isn't just about the climate and the environment, however. Living together in a peaceful society also means developing ideas for the community of the future. After all, successful long-term development will only be possible if the necessary resources are used in a labour-saving, capital-preserving fashion and are not depleted prematurely. Lots of people are guided by the principle of sustainability but put it into practice in different ways, and that includes our customers and employees. Read on to find out what moves them, how sustainability can work in practice, and what they do to promote ecological, social and economic sustainability.
›SUSTAINABILITY‹
Spades are simple tools. People have been using them for thousands of years to dig the soil and plant. They are easy to use – everyone knows pretty instinctively what to do with them. Spades are simple and effective, but can they save the world?
Not exactly. Nevertheless, this spade symbolises our universal ability to take steps today to make sure the Earth remains a beautiful place for many generations to come. For example by using a spade to plant a tree. As the green lungs of our planet, trees and plants produce oxygen, absorb damaging carbon dioxide, provide a habitat for countless species of animals, give us fruit and offer a haven from the stresses of everyday life. Planting trees and preserving woodland is a way of respecting nature and ensuring that this planet offers our children and grandchildren a good quality of life. That is what sustainability is really about.
Making sustainable use of resources isn't just about the climate and the environment, however. Living together in a peaceful society also means developing ideas for the community of the future. After all, successful long-term development will only be possible if the necessary resources are used in a labour-saving, capital-preserving fashion and are not depleted prematurely. Lots of people are guided by the principle of sustainability but put it into practice in different ways, and that includes our customers and employees. Read on to find out what moves them, how sustainability can work in practice, and what they do to promote ecological, social and economic sustainability.
